Christmas in Hobart is a time for giving, celebrating, and finding those perfect gifts, and Florage is helping locals do just that with a fresh, sustainable twist.
Located on the corner of Murray and Bathurst Streets, Florage is Hobart’s newest premium eco-friendly florist, and this festive season marks its second Christmas in the city.
“We’re super pumped about Christmas this year,” says Tom from Florage.
“Last year was our first, we were only a month old. Flowers are actually really popular at Christmas, so we’ll start taking bookings anytime from now.”
Founded with a vision to reshape Tasmania’s floral landscape, Florage champions ethical floristry practices, no plastic, no floral foam, and a strong commitment to locally grown blooms.
“Our focus is always on quality and sustainability,” says Tom.
“We work closely with local growers to ensure every arrangement reflects the beauty of Tasmania.”
But Florage offers more than flowers. Their curated range of homewares and Tasmanian gift hampers makes Christmas shopping easy and personal.
Think elegant vases, artisan treats, and thoughtful combinations designed to delight.
Tom says Christmas in the city is about more than just shopping, it’s an experience.
“It’s a great time to be here in Hobart. You’re rubbing shoulders with people who are here looking for gifts. It’s a season of giving, so people are looking for special things for the people they love.”
His advice?
“Shop local. Definitely come into the city again. You’ve got a full range of everything you could ever need. No matter what you’re looking for and who you’re looking for, you’re going to find something here.”
And when the shopping’s done, Hobart’s vibrant cafes and restaurants are ready to welcome you.
“Take a break and enjoy some food as well. It’s a great vibe in the city. It’s easy to get around and there’s heaps to do.”
This Christmas, follow the scent of fresh blooms to Florage and discover gifts that celebrate sustainability, style, and the spirit of giving, right in the heart of Hobart.